Retail Industry

The retail sector is constantly evolving with the introduction of digital, which has changed how the consumer behaves. The fulfillment of customer requests is essential. Retailers and manufacturers must now embrace new technologies and innovations in accordance with their customers and partners to sustain growth and provide valuable experiences.

What adds to the complexity

Complexity due to the wide range of products and services

Multiplex customer demographics, lifestyle factors, buying behaviours, and psychographics

Consistently shifting landscape and technological advancements

Industry Challenges

Retailers

Building an effective digital marketing strategy that will help retailers reach the right people and result in sales
Managing inventory, demand fluctuation, and fulfillment
Scaling and adapting to market changes to deliver lucrative customer experiences

Retailers
Distributors
Manufacturers

Digital Transformation Maturity Path

Basic

Core Salesforce Automation

- Account Management
- Contact Management
- Lead Generation & Scoring
- Campaign Mgmt.
- Pipeline and Opportunity Mgmt.
- Forecasting
- Order Management
- Product management

Advanced

System Driven Guidance

- Contract Lifecycle Management
- Configure
- Price
- Quote (CPQ)
- Guided Selling
- Territory Management
- User Management
- Partner Relationship Mgmt.
- Analytics and Reporting
- Omni channels enablement
- Customer Service Management
- B2B Commerce Portals

Integrated

Enhancing Customers, Sales Reps and Distributors Experience

- Customer Intelligence
- Cross-Sell and Up-Sell
- Loyalty and Referral Programs
- Billing and Invoices
- Demand Generation
- Sales Performance Mgmt.
- Fulfillment Mgmt.
- Warranty Management
- Quality Management
- Real-Time Connected
- Apps/Platforms
- Enhanced B2B Commerce Portals

Predictive

Smarter, Faster Decision-Making with AI

- Predictive Service Support
- Advanced Analytics
- Al Recommendations
- Salesforce 360 view of customer
- Next best action Cognitive / NLP

Our Services

Salesforce Health Check

The first step to maximizing the productivity of any salesforce platform is assessing your current situation, identifying vulnerabilities, and then benchmarking against leading organizations. A Salesforce Health Check can do wonders for your business by giving insight into how well you're doing!

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Benefits of Digitization in Manufacturing

Increased Customer Engagement and Loyalty

Providing a more personalized and engaging experience
Understanding customer behavior and preferences to deliver targeted content and offers
Building consumer connections with customer service can further improve the overall experience

Improved Operational Efficiency

Automated tasks and processes free up time and resources to focus on more strategic initiatives
Streamlined communication and collaboration between teams, as well as improved inventory management and supply chain coordination

Greater Competitive Advantage

Capitalizing on data and analytics to gain insights into customer behavior and trends that can help make better decisions about pricing, merchandising, and marketing
Retailers that embrace digital technologies will be better positioned to meet the needs of today’s digital-savvy consumers

Retail Industry

Are you on the Right Side?

Hard-and-Fast Retailer

Technology-Powered Retailer

What adds to the complexity