Connected Experience

Deliver a unified experience across Sales, Service, Marketing, Commerce and Apps

Real-time Omnichannel Engagement

Be everywhere your customers are and engage them at the moment they need and want.

Hyper-Personalization

Execute highly personalized campaigns that deliver results at a massive scale using predictive and dynamic content blocks.

Full Funnel Marketing

Drive powerful lead generation campaigns and automate leads to nurture your contacts with highly personalized, valuable content that helps convert prospects to customers and turn customers into Brand advocates.

Customer-Driven Growth

Adopting a customer journey mentality by putting the customer at the centre of Everything is the way to deliver a relevant and valuable customer journey.

Areas of Expertise

Performance Marketing

We only believe in doing one kind of marketing: The kind that performs for your business. Turn clicks into clients!

Data-led Marketing

Connect CRM and DMP to unify, segment, & build audience personas to understand their behaviours, buy decisions and eventually increase customer engagement.

Omni-channel Media Management

The audience is Everything; bringing CRM to AdTech uncovers what audiences want, enhancing digital identity and increasing ROI

Marketing Automation

Automate your content recommendation, lead nurturing, or even Deal Assignment; workflows are the behind the scenes magic that gets it all done

Social Engagement

Listen, analyze, publish, and engage with your customers on all social media channels using a single platform

Solution Features

  • Social Media Integration

    Expand your marketing outreach by assimilating social media into your email marketing campaign by sharing links through a variety of different platforms, including Facebook, Twitter, and LinkedIn.

  • Automated List Cleanups

    Remove invalid contacts, bounced emails and unsubscribes, keeping your sender score intact and sending emails to real people.

  • Data capture and analysis

    Find out more information about your leads and use the actionable behavioral data to analyze what type of content these leads are most interested in, and target them accordingly.

  • Mobile Marketing

    Create custom mobile marketing apps that make it easy for users to stay in touch with your company via push notifications, SMS messages, and text-to-join campaigns.

  • Reports & Insights

    Track significant data and create custom reports that can be organized, exported, and shared with internal stakeholders across different regions.

  • Content Sync

    Seamless content generation with tools for syndicating webinars, white papers, case studies, and other content online.

Business Impact

Integrate Email Marketing With Other Salesforce Tools

Salesforce Pardot integrates easily with other Salesforce tools such as its CRM software so you can manage all your interactions with customers from one place.

It also integrates CRM devices such as Insightly and Capsule, so if you use either of those, then there's no problem - everything can still be managed in one place!

Create a Customer Database To Drive More Leads

Once you've captured leads via an email marketing campaign or landing page, those leads must be stored somewhere for future reference.

Store all of the leads that are captured through its system in one place, which can then be used to drive more conversions

Integrate Data Using Custom Fields

Integrate data from different sources, including your existing databases to create new fields to adapt email marketing campaigns according to specific criteria.

Create A/B Testing Campaigns For Better Results

Put two versions of an email marketing campaign out simultaneously, tracking which one performs better. Run these campaigns by switching between different versions before deciding which one was most successful.

Measure The Effectiveness of Your Email Marketing Campaigns

Track how many leads were generated from each campaign and how much revenue was brought in as a result. Track when people open your emails - so you can tell when they're engaging with your content .

Value We Delivered

Industry: Technology

The brand was facing problems with integrating multiple platforms, systems, and processes that were affecting the efficiency of their sales team and their ability to transact with partners and cash collection.  

Salesforce Sales Cloud Service Cloud CPQ Marketing Cloud
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Knowledge Centre

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